PERSONAL HISTORY

Was born on 27 August 1937
Born and bred in Sophiatown, Johannesburg Matriculated at the Ohlange Institute and graduated from the University of Cape Town with Bachelor of Social Science degree
Married with two grown children
Lives in Diepkloof, Johannesburg

DIRECTORSHIPS

Monsanto South Africa - (Director)
Project Literacy - (Trustee)
St. Enda's - (Trustee)
African Institute of Art - (Trustee)

CAREER

Joined Unilever in 1962 as Marketing Trainee. In 1964 was transferred to Lintas Advertising as Assistant Accounts Executive. By 1968 was Senior Accounts Executive at Lintas Advertising.

Attended Unilever Advertising International Executive Course in the UK (six weeks).

Promoted to market Development Director at Lintas in 1983. Full Board Member of Lintas in Johannesburg in 1989.

Went to USA to attend a six week Senior Executive programme for Lintas

In May 1991 appointed by the South African Broadcasting Coorporation to head the erstwhile TV2/3/4 as General Manager with the brief to meld the three disperate channels into a selfstanding business unit.

Launched CCV-TV (Contemporary Community Values) to the South African viewing public on January 1, 1992.

Is currently General Manager: Africa Enterprises at the SABC

 Madala Mphahlele
 Speakers